LP Locker #6: Rippling

Give an inside look.

Welcome to LP Locker #6. Today, we’re looking at a landing page from Rippling, a workforce management platform helping employers manage payroll, HR and IT tasks. This landing page offers readers access to Rippling’s pitch deck.

Breakdown

📰 Headline: Get Rippling’s $145M Series B pitch deck
✍️ Bullets: In this download, you’ll get: Rippling's Series B pitch deck template; Rippling’s key financial metrics; Rippling’s non-standard financial metric
🚀 Call-to-action: Download now
💎 Value prop: High perceived value

Takeaways

  • create perceived value with an insider’s POV

  • keep a confident tone by not overselling things

  • use specific numbers to build credibility ($145M)

Key Line

  • "Get Rippling’s $145M Series B pitch deck"

Locker Notes

"You must be as simple, and as swift, and as penetrating as possible. And it must stem from knowledge. And you must relate that knowledge to the consumer's needs."

Bill Bernbach

Landing Page Locker features real landing pages powered by serious ad spend—curated from the wild and delivered to your inbox 3x/week (M, W, F). Built to give copywriters, marketers, designers and other creatives ongoing ideas and inspiration.

📣 Have a landing page to submit? Let us know here.